At the 17th Shanghai International Textile Industry Exhibition held recently, "digital printing" has become the focus of everyone's attention. In the digital printing machinery area, not only floral cloth, but also clothes, umbrellas, sports shoes, hats, and snowboards are printed with gorgeous patterns on digital printing machines. As an emerging high-tech industry in the world, digital printing has high flexibility, short process flow and high efficiency. It has unparalleled advantages in the printing of high-precision patterns such as color gradient and moiré. Low-energy, pollution-free production, the national “Twelfth Five-Year Plan” puts forward higher energy conservation and emission reduction requirements for the printing and dyeing industry, and digital printing has become a trend in the printing industry. What is even more exciting is that digital printing, as an independent innovation, independent intellectual property rights and an internationally advanced industry, is promoting the transformation of the textile industry into an innovative, ecological and environmentally friendly low-carbon economy model. According to the prediction of the British PIRA agency, from 2014 to 2015, the global digital printing output will account for 10% of the total textile printing output, and the number of digital printing equipment will reach 50,000 sets. According to the relevant domestic development conditions, China's digital printing output will account for more than 5% of the total domestic textile printing output, and the number of digital printing equipment will reach 10,000 sets. However, at present, the development level of digital printing technology still needs to be improved. Different from traditional printing, the success of digital printing products lies not only in the quality of digital printing machines, but also in the overall production process. The adaptability of printing nozzles, inks, software, fabrics and pre- and post-processing are the key, whether it is related to digital printing technology. Help companies achieve "mass customization production model." The reporter learned from industry experts that according to the current market conditions, the investment income of digital printing is 3.5 times higher than that of traditional printing, and the investment recovery period is about 2 to 3 years. Taking the lead in the digital printing market and leading the competition will be beneficial to the long-term development of the textile industry. However, in the view of Song Haiyang, a large-format printer product manager in the business product division of Epson (China) Co., Ltd., there are some transformational actions in traditional printing companies, and there are more companies waiting to see. Song Haiyang said, “The digital printing has higher color saturation. The fashion products can be customized according to the needs. They can be outputted by Epson's micro-jet printing machine. The thermal transfer process can even transfer the pattern to the aluminum plate to realize photo-level image display. At the same time, it enables users to achieve low-energy, pollution-free production."
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